About Jersey Royal Potatoes

The Jersey Royal potato, a cherished delicacy with a rich history dating back to 1878, has become an integral part of Jersey's agricultural heritage. This unique variety was discovered by Hugh de la Haye, a local farmer who planted an unusually large potato with 15 "eyes" on a steep, south-facing field known as a "côtil". The resulting crop yielded early, kidney-shaped potatoes that would become the foundation of Jersey's most famous export.

What makes Jersey Royals special?


Protected Designation of Origin (PDO)

Awarded in 1997, this status ensures that only these famous Kidney shaped seasonal delights, grown on the isle of Jersey, can be called Jersey Royals


Distinctive flavour

A delicious nutty taste and smooth, waxy texture make them ideal for salads and various culinary applications, the Champagne of potatoes


Always seasonal

Exclusively grown on Jersey, these potatoes are a seasonal treat from April–July each year

1880

De la Haye plants the potato on a steep slope (côtil) in Jersey, leading to the creation of the "Jersey Fluke"

1878

Hugh de la Haye, a Jersey farmer, discovers an unusual potato with 15 eyes

LATE 1880

The potato is introduced to British markets as a spring variety 

Early 1900

Jersey Royals gain popularity and begin exporting to the UK and beyond

Early 1900

Queen Victoria tastes and approves of Jersey Royal potatoes, boosting their reputation

1997

Jersey Royal potatoes receive EU Protected Designation of Origin (PDO) status, ensuring their unique identity

1997

The Jersey Royal Company was founded

2001

The Genuine Jersey organisation was founded, creating a distinctive logo to identify local Jersey products, including Jersey Royals

2007

Albert Bartlett establishes dedicated packing and growing infrastructure on Jersey

2009

Albert Bartlett commission a bronze statue to pay tribute to the generations of islanders who have hand-planted and hand-picked Jersey Royal potatoes.

2014

Albert Bartlett began working with seven dedicated island farmers to cultivate Jersey Royal potatoes across 5,000 vergées

2022

Albert Bartlett continues to invest in sustainable farming practices for Jersey Royals, including water conservation techniques.

2024

Albert Bartlett completes the acquisition of The Jersey Royal Company from Produce Investments. The two brands come together to form Jersey Royal Company.

All archive imagery provided by Jersey Evening Post

The Jersey Royal Company and Albert Bartlett were the two leading potato producers on the Jersey island, and in 2024 they came together to create Jersey Royal Company. This acquisition represents a bright future for the famous Jersey Royal potato.